EXCLUSIVE: Donatella Versace Discusses the New Versace Trigreca Sneaker

Versace has officially launched its new Trigreca sneaker. Originally debuted during the brand’s FW20 runway at Milan Fashion Week in February, the Salehe Bembury-designed silhouette draws inspiration from Versace’s Greca pattern — a heritage-filled motif that first appeared in the Versace Fall/Winter 1988 collection.

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Five colors have been made available: a bright mixture of blues and greens, a sunset-esque purple, pink and navy palette and a cool combo of rich navy and murky green-gray shades plus more straightforward black/gray and white/gold pairs. Greca details — a geometric pattern created from one uninterrupted line — grace the toe stripes, midsoles and outsoles while the coordinates of Milan (Versace’s home base) are printed across the upper. A signature Medusa head peeks through the outsole, double-stacked quarter overlays add texture and special branded hits are sprinkled across the heel, midfoot and tongue alike. A cork-based “Grecca Cushioning System” completes the look by elevating the style and comfort both literally and figuratively. 1 of 2

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House head Donatella Versace also gave HYPEBEAST a brief exclusive interview about the Trigreca.

HYPEBEAST: How important are sneakers to the Versace house?

Donatella Versace: I love them. You can do so many cool things with the design and really express your creativity and the codes of the brands in ways that weren’t possible a few years ago. Sneakers have become not just an alternative to more formal shoes but a statement of style, a sign that you belong to a clan, an essential fashion element to one’s look.

Who do you see wearing the new Trigreca?

I have always said that Versace is not for a specific person but for many. You don’t need to be a certain way to belong to our “clan” — everyone is welcome! I know it may sound lame, but this attitude has always been at the core of Versace. Wearing Versace is a unique style choice. Our designs, including the Trigreca, are bold, unapologetic and will make you stand out in the crowd. So my question is: are you ready?

Is this for a longterm Versace customer or for new fans of the brand?

It is a cool way to approach the brand for a younger crowd, but I am sure that the die-hard fans of the brand will love it as well.

The Versace Trigreca is available now on the Versace webstore, and is priced at $775 USD.

Elsewhere in the world of footwear, the adidas Ultra4D was revealed in “Triple Black.”
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