Long before its release, Michelle Obama’s memoir, Becoming, was highly anticipated. In fact, on Nov. 12 Barnes & Noble announced Obama’s book had sold more copies during preorder than any other, at least since Harper Lee’s 2015 novel Go Set a Watchman. Now, Obama’s memoir is breaking another big record that’s worth celebrating. According to the book purveyor, Becoming is the fastest-selling book of 2018.
“We knew Becoming was going to be one of the biggest books of the year,” Liz Harwell, senior director of merchandising at Barnes & Noble, told Business Wire, “but it has now officially had the best first week of sales of any book in 2018.” But that’s not all. According to Harwell, Becoming “is among the fastest sellers in Barnes & Noble history.”
That said, it is still too early to tell how Becoming fared with other retailers and if it toppled first-week sales records across the board. Currently, Bob Woodward’s Fear holds that record. The book sold more than 1,100,000 copies through its first week. However, according to publisher Penguin Random House, Becoming sold more than 725,000 copies on its first day, so it is possible.
What’s more, it doesn’t look like Obama’s new memoir will lose traction anytime soon as far as visibility and popularity are concerned. The week of its release, Oprah Winfrey chose Becoming for her book club, and the former talk-show host and media mogul will be broadcasting an interview with Obama and running an excerpt of Becoming in an upcoming issue of O magazine.
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From the very first pages of “Becoming” I knew I wanted EVERYONE to read it. I loved it so much I’ve already read it twice. I’ve known Michelle for 14 years, but this book is so open and vulnerable, I felt like she was in my ear. BOOK CLUBS EVERYWHERE – you’ll want to make this your next selection. amazon.com/oprahsbookclub #IAmBecoming
Obama is currently on a 10-city book tour to promote Becoming‘s release, and while the former first lady has already stopped in Chicago, Los Angeles and Washington D.C., she will also be making appearances in Boston, Philadelphia, Brooklyn, Detroit, Denver, San Jose and Dallas.
However, if you can’t make it to one of these events, don’t fret. The book is in stores now, and it is a must-have this holiday season.
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